The Sales Performance Accelerator

Turn inconsistent selling into a repeatable process.

The PEAS Sales Performance Accelerator Program is a structured 1:1 sales coaching program.

It is designed for new, developing and aspiring sales professionals who want to improve their sales skills, confidence and results. 

Through regular coaching, practical exercises and performance accountability, participants develop a repeatable approach to selling. 

Built For Three Kinds Of Seller
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New & developing sales professionals 
 Building the foundational skills, habits and confidence a sales career runs on, before bad habits set in.
 

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 Non-sales, client-facing professionals 
 People who carry commercial or account responsibility but have never had formal sales training or coaching. 
 

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Underperforming reps

 

Experienced sellers who need a structured reset, for sharper pipeline discipline, better follow-up, renewed confidence. 
 

What the program covers

What the program covers

Three focused areas covering every stage of the sales process from first contact, to closing and continuous improvement.

Finding and starting conversations

Prospecting and Business Development
Identify the right prospects and create more meaningful sales conversations.

Appointment setting
Improve outreach and convert conversations into meetings that actually happen.

LinkedIn and personal brand
Use LinkedIn, networking, and professional relationships, to build visibility and create opportunities.

Having better conversations

Sales discovery
Ask better questions to uncover needs, challenges and buying priorities.

Relationship building
Build trust and credibility without relying on aggressive sales techniques.

Objection handling and negotiation
Respond confidently to objections and navigate challenging conversations.

Closing and conversion
Recognise buying signals and move qualified opportunities towards a decision.

Managing
the process

Sales process
Develop a consistent, repeatable approach from prospecting through to closing.

Pipeline management
Build and manage a healthy pipeline, identifying which opportunities will progress.

Follow-up
Develop a disciplined follow-up process that keeps opportunities moving.
  • Prospecting & Business Development
    Identify the right prospects and create more meaningful sales conversations.
  • Appointment Setting
    Improve outreach and convert conversations into meetings that actually happen.
  • Sales Discovery
    Ask better questions to uncover customer needs, challenges and buying priorities.
  • Relationship Building
    Build trust and credibility without relying on aggressive sales techniques.
  • Sales Process

    Develop a consistent, repeatable approach from initial prospecting through to closing.

  • Pipeline Management

    Build and manage a healthy sales pipeline while identifying which opportunities are genuinely likely to progress.

  • Follow-Up

    Develop a disciplined follow-up process that keeps opportunities moving.

  • Objection Handling & Negotiation

    Respond confidently to objections and navigate challenging sales conversations.

  • Closing & Conversion

    Recognize buying signals and confidently move qualified opportunities towards a decision.

  • LinkedIn & Personal Brand

    Use LinkedIn, networking and professional relationships to build visibility and create opportunities.

  • Time & Activity Management

    Prioritize the sales activities most likely to generate results.

  • Sales KPIs & Accountability

    Establish clear targets, measure performance and continuously improve.

Finding and starting conversations

  • Prospecting and business development
    Identify the right prospects and create more meaningful sales conversations.

  • Appointment setting
    Improve outreach and convert conversations into meetings that actually happen.

  • LinkedIn and personal brand
    Use LinkedIn, networking, and professional relationships, to build visibility and create opportunities.

Having better conversations

  • Sales discovery
    Ask better questions to uncover needs, challenges and buying priorities.

  • Relationship building
    Build trust and credibility without relying on aggressive sales techniques.

  • Objection handling and negotiation
    Respond confidently to objections and navigate challenging conversations.

  • Closing and conversion
    Recognise buying signals and move qualified opportunities towards a decision.

Managing the process

 

  • Sales process
    Develop a consistent, repeatable approach from prospecting through to closing.

  • Pipeline management
    Build and manage a healthy pipeline, identifying which opportunities will progress.

  • Follow-up
    Develop a disciplined follow-up process that keeps opportunities moving.

How It Works

Every engagement starts the same way: A no-cost discovery call, so we can understand your (or your team's) specific challenges before agreeing on the right format.
 
 
1:1 Coaching
A weekly, one-hour, one-on-one virtual session built around three questions: what happened, what's happening now, and what needs to happen next.

We review what worked (and what didn't) since the last session, look at current prospecting, pipeline and live opportunities, then agree clear actions for the period ahead.

A typical initial engagement runs three months (90 days). Enough time for new habits to take hold and start showing results, with ad-hoc support between sessions when it's needed. 
Virtual Workshops
The same core curriculum, delivered live to a team or cohort.

This is built for group learning, where shared language and a dynamic of peer accountability is encouraged.

It's a good fit for onboarding a group of new hires or upskilling a wider sales team together.

Who commissions the programme? 

Salespeople invest in the program for their own growth, and managers or companies commission it to develop a new hire or support a rep who needs to get back on track.

Ready to Unleash Your Potential?

Frequently Asked Questions

  • How is sales coaching different from sales training?

    Sales training typically transfers knowledge or a methodology, whereas sales coaching is ongoing, personalized and performance-focused.

    A sales coach works with you on your actual challenges, opportunities and sales activity, with practical guidance, accountability and regular feedback, to turn knowledge into consistent behaviour and measurable results.

     

  • How do you measure improvement in sales performance?
    Using agreed KPIs that track both activity and outcomes.
    This ranges from prospecting activity, conversations generated, meetings booked and held, qualified opportunities created, pipeline value and growth, conversion rates and, ultimately, revenue generated.
    A baseline at the start lets us measure progress over time and see which behaviours are producing results.
  • How can sales coaching help me earn more and progress my career?

    Sales is still a numbers game. The program focuses on three things: creating more opportunities at the top of your funnel, advancing qualified opportunities through your pipeline, and accelerating the right opportunities toward a decision by prioritizing the deals most likely to progress.
    Building a healthier pipeline of real, qualified opportunities and consistently delivering results, can mean greater earning potential. This demonstrates your value to your manager, helping position you for more responsibility and future opportunities.

  • Can you help us build a BD function from scratch?

    Yes - this is one of the most common starting points for our BD clients. We begin with an assessment of your current pipeline, ICP, and sales activity, then build the process, tools, and materials that give you a foundation to grow from. You will then have a BD function that can scale.